Editorial
Digital Experience
AdTech + AI Reality Check: We Need Less Artificiality, More Real Products
Deb Ray is the Chief Data Officer at VideoAmp, where he develops the data platform and data science that enable advertisers and media owners to transact seamlessly across all screens. Deb completed his PhD in Machine Learning and Behavioral Economics at Caltech.
At Caltech, he founded Pasadena Labs, an adtech company that built a hyperlocal ad platform used by clients such as Microsoft and IAC. Deb has also developed computer vision products at Microsoft Research, and machine learning algorithms for high-frequency trading. He has been awarded several patents, has written several highly cited publications and is a frequent speaker at AI and Big Data conferences.