Liraz Margalit

Contributing Author

Reporting from

Jerusalem

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Customer Experience

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Liraz Margalit, PhD, is a digital psychologist, customer & user behavior specialist, and an international keynote speaker. She integrates cognitive psychology and behavioral economics perspectives to analyzes consumer behavior and deliver actionable insights for business stakeholders.

Liraz’s Recent Articles

Editorial

Digital Marketing

Jensen Huang: Mastering Life and Leadership on the Razor's Edge

Editorial

Digital Experience

The Essence of Personalization: Read and Respond to Customer Signals

Editorial

Digital Experience

The Psychology Behind Custom Product Purchases

Editorial

Digital Experience

What Comes Next for Chatbots and Customer Experience

Editorial

Digital Experience

To Understand Your Customer Data, Try Thinking Like a Psychologist