10 Top AI Sales Companies

When it comes to choosing software, sales managers are looking for platforms with artificial intelligence (AI) features that can help them improve their sales insights and processes by using internal and external data. Software companies are responding by combining sales intelligence and AI to help sales reps identity, reach and convert leads into revenue. Here, we look at some of the top companies in AI for sales teams:

1. Salesforce

Salesforce has been able to advance its position in sales intelligence through its marketing automation platform Marketing Cloud Account Engagement through its association with its popular client relationship management (CRM) platform. Because the solution is fully integrated with sales and service, marketers can track their campaign performance and give their teams a comprehensive view of the customer. Disconnected customer experiences are eliminated. It uses AI to assist with key decision tasks, such as lead scoring and mapping campaign efforts to pipeline, resulting in deals closing faster.

2. LinkedIn

It’s hard to view the social network LinkedIn as a software provider. Yet, its platform is made for business communications. LinkedIn’s Sales Navigator solution was designed to enhance that communication. Aimed at individual sales professionals, Sales Navigator finds people within target companies and recommends LinkedIn connections to grow prospect relationships. Sales Navigator uses AI as a recommendation engine. Users search for leads using natural language queries rather than only filters. For example, a user can ask to "find marketing decision-makers at LinkedIn in the U.S. Midwest with whom I have a second-degree connection." The AI understands the intent and returns relevant results. LinkedIn’s Sales Insights solution focuses on providing market research and insights for strategic planning. Its key features include analysis tools to discover details about target companies, such as size, industry, growth trends and decision-makers. It also analyzes market potential through lead generation, competitive intelligence and sales territory planning. Sales Insights uses AI to craft predictive insights on a company’s growth potential given its research information. It can estimate hiring trends, potential churn risk and the size and potential of your target market. The result is a better prioritization of territories for your sales team.

3. ZoomInfo

ZoomInfo sales intelligence platform SalesOS identifies prospects and intent data as well as tools for sales planning. SalesOS relies on several interconnected AI functionalities working together to enhance the overall user experience. For example, an AI feature cleanses and enriches contacts, eliminating duplicate entries and identifying missing information. There are also paired AI assistants, Copilot and Next Best Action. Copilot analyzes target account and contact information to surface valuable insights about their activities and interests that signal buying intent. Next Best Action uses Copilot's insights to suggest the most impactful outreach steps. Overall, ZoomInfo’s AI acts as a comprehensive intelligence engine for the platform.

4. Zoho

Zoho's communications solution Zoho Desk assists with customer introductions and other topics of conversation over phone, email, live chat, SMS text and social media. Zoho Desk offers an AI feature called Zia, a contextual AI assistant specifically designed for enhancing customer service decisions, such as analyzing customer inquiries and assigning a range of relevant support. Zia combined with Zoho Desk offers opportunities for improved agent efficiency through sharp insights for managers and improved experiences for customers.

5. Apollo AI

Apollo AI provides sales intelligence and engagement services for finding and connecting with customers. Apollo AI’s intelligent all-in-one board and decision cloud helps manage and share relevant information before, during and after meetings. A Meeting Assistant leverages AI to analyze meeting transcripts and identify key action items, decisions and next steps to help with leadership, decision and project impact. Another AI feature, Intelligent Search, quickly finds specific decisions, documents and meeting discussions using advanced AI search algorithms.

See more: 10 Top AI Sales Assistants

6. Cognism

Cognism offers a sales intelligence platform that helps businesses connect with their ideal prospects, including through firmographics, technographics, sales trigger events, intent data, verified business emails and phone-verified mobile numbers. Cognism’s Prospector uses the AI feature Revenue AI to analyze data to discover new leads from lists of potential customers, identify decision-makers and updates, such as a change in a prospect’s role that impacts the decision-making process. The solution also offers integration features with leading CRM and sales engagement partners, along with an ability for systematic GDPR & CCPA compliance management.

7. Instantly

Instantly aims to be a straightforward tool to make money with cold email. It is a sales engagement platform with more than 15,000 customers. Instantly provide sales teams unlimited email sending accounts, a B2B lead database and an AI-powered Lead Finder that discovers leads among the data. Instantly has a database of over 160 million B2B contacts, allowing sales pros to search for prospects based on specific criteria, such as industry, job title and location. Sales teams can create effective campaigns that integrate information from sending accounts and help turn leads into customers.

8. GetEmail.io

GetEmail.io is cloud-based lead enrichment software that uses artificial intelligence to help companies and individuals. GetEmail.io’s AI examines various internet pages and mentions to help users find professional contact information of a potential customer. It helps sales teams by considering details, such as job title, company size and engagement, with outreach attempts. An AI-driven lead scoring system assesses potential leads based on various factors. The result is a more efficient way to prioritize follow-up with high-value prospects.

9. CUFinder

CUFinder is a B2B lead generation and business data enrichment platform. CUFinder uses artificial intelligence in its various engines and tools, such as Prospect Engine, a discovery tool for revealing targeted companies and decision-makers, and Enrichment Engine, which offers real-time enhancement of customer data. The company’s tools are GDPR & CCPA compliant and include integrations with CRMs.

10. FlashIntel

FlashIntel is branded as a unified revenue acceleration platform. It streamlines sales intelligence tasks and optimizes overall sales and marketing processes, so that businesses can discover and engage with their ideal customers effectively . The platform provides a B2B intelligence database with over one billion profiles and offers over 30 custom filters, such as social intent, job postings, company growth and job changes within a single interface. FlashIntel offers other features with AI capabilities, such as automated verification tools for data accuracy, data enrichment for valuable insights and social intent analysis for understanding user behavior and intent. It also introduced a GPT-enabled AI sequencer for analyzing customer data and creating personalized messaging for each individual customer.

Learning Opportunities

Webinar