Key Takeaways
- World Labs raised $1 billion to scale its spatial intelligence research and product development.
- The company launched Marble, a platform that generates persistent 3D worlds from text, images or video.
- Investors include AMD, Autodesk, Fidelity, NVIDIA and Emerson Collective.
World Labs has secured $1 billion in new funding as it looks to accelerate development of what it calls “spatial intelligence” — AI systems capable of perceiving, generating and reasoning about the three-dimensional world.
The funding round includes backing from AMD, Autodesk, Emerson Collective, Fidelity Management & Research Company, NVIDIA and Sea, among others. The company said the capital will support its mission to build foundational world models designed to power new forms of storytelling, robotics, scientific research and immersive digital experiences.
World Labs describes itself as a frontier AI research and product company focused on developing large-scale 3D world models. The goal, according to the company, is to enable AI systems that can move beyond analyzing images or text to interacting with spatial environments, effectively transforming perception into reasoning and action.
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Marble Debuts as First Commercial Product
Alongside the funding news, World Labs is highlighting its first product, Marble, a platform that allows users to create and manipulate persistent 3D environments.
Introducing Marble by World Labs: a foundation for a spatially intelligent future.
— World Labs (@theworldlabs) November 12, 2025
Create your world at https://t.co/V267VJu1H9 pic.twitter.com/T00mtETmCA
Marble enables the generation of high-fidelity 3D worlds from a single image, video clip, text prompt or 3D structure. Users can edit and stitch together multiple worlds, create cinematic sequences and export or share their creations. The platform includes tools for discovering and exploring community-built worlds, generating new ones and experimenting with advanced editing capabilities in a dedicated studio environment.
The company says Marble is designed for a broad audience, including artists, designers, engineers and hobbyists interested in building immersive digital environments.
Founded by AI and Computer Vision Leaders
World Labs was founded by AI researcher Fei-Fei Li, alongside Justin Johnson, Christoph Lassner and Ben Mildenhall. The founding team brings expertise in machine learning, generative AI, computer vision and graphics.
According to the company, its research and product teams operate in close collaboration, with the aim of rapidly translating advances in 3D world modeling into user-facing tools.
With the new funding in place, World Labs plans to continue scaling its world model research and expanding Marble’s capabilities as it pursues broader applications across both virtual and physical domains.