Editorial
Digital Marketing
How AI Tools for Marketing Drive Efficiency and Creativity
Duncan Smith is a seasoned media and communications strategist with over two decades of experience in media planning, buying, and agency leadership roles across London, Europe, and New York. Throughout his career, he has spearheaded the launch of a connections planning department, managed global multinational clients, and led winning pitches for over $4 billion in new business.
Duncan's strategic vision, media expertise, and ability to construct communications strategies that deliver against business objectives have been instrumental in rebuilding agencies from the ground up. Currently, he is the Global Chief Product Officer at Journey Further, one of the most admired and culture-focused Performance Brand agencies in the market.