Mary Kay Evans

Mary Kay Evans has over 25 years of experience transforming the way companies engage with their markets, their clients, and their employees. As CMO of Alida, she is a passionate change agent focused on driving innovative marketing strategies and process improvements from ideation to implementation.

Evans has served as a leader, consultant, and advisor to many leading technology companies and has a long history of substantial contributions to high-growth ventures. Prior to Alida, Evans served in Chief Executive roles such as the CMO for Pymetrics, CMO for Verizon Digital Media, and also co-founded of Radi8 Creative, an agency offering go-to-market strategy, PR and creative services. She is driven by an unwavering belief that marketing is more than a division of a company, it is the thread that weaves it all together.