Scott K. Wilder is a leader in digital engagement, known for transforming customer experiences through innovative strategies, digital transformation, and AI-driven solutions. With over 20 years of experience, he specializes in pre-sales and post-sales programs, AI implementation, digital strategy, self-serve and scale programs, and customer lifecycle management. Recognized as a 2-time Forrester Award winner in Customer Engagement and Growth Marketing, Scott is a frequent speaker at events focused on digital transformation, marketing, and customer success. Scott is currently Head of Digital Self-Serve at LastPass.
Scott has held leadership roles at major US companies like Google, Apple, Intuit, Marketo, Udacity, and HubSpot. In his most recent role at Clari, he led Digital Success, Scale, and Self-Serve programs. As a consultant, he’s worked with top firms like Adobe, Coursera, SAP, Sony, Oracle, Atlassian, and Microsoft, developing programs that drive customer engagement and self-service across the digital customer lifecycle.
Throughout his career, Scott has spoken at over 100 conferences on digital experience, engagement, and lifecycle management. He currently also advises and invests in a number of high-tech companies. Scott was born in New York City and has spent the second half of his life in San Francisco. He often describes himself as being slightly aggressive, confident and elbowy like a true New Yorker on the inside while maintaining calm and grounded demeanor of a true Californian on the outside.
Scott is an avid New York Yankees fan, a baseball metrics nerd and coaches Little League, so expect to see some baseball metaphors in his writings.
