Tristan Barnum - Profile

Tristan Barnum is the chief marketing officer and head of AI innovation at Wildfire Systems, a customer loyalty and rewards company based in Solana Beach, California. Prior to Wildfire, Barnum co-founded two startups — Tellient, an analytics platform built for the internet of things, and Switchvox, to serve the rapidly growing SMB market for VoIP phone systems.

Previously, Barnum helped pioneer the online delivery of digital media at mp3.com, which Vivendi Universal acquired. Her work at mp3.com included the design of new web services, handheld mp3 players, tablets and interactive TV. While at Vivendi, she was awarded a patent for a system that provides access to electronic works over a network.

Barnum has also served as a mentor at the nonprofit EvoNexus, a tech startup incubator in San Diego.