Why are pharmacy brands like CVS betting on brick & mortar as their primary way of doing business, if the benefits of digital disruption are so well-documented?

Why CVS Is Betting on Brick and Mortar

<p>VKTR is a native digital publication and professional community focused on <strong>the business of enterprise artificial intelligence</strong>.&nbsp;</p><p>Our mission is to advance the careers of today’s top AI practitioners and forward thinking leadership&nbsp;via high impact knowledge, networking and recognition (awards).</p>

<p>VKTR is produced by <a href="https://www.simplermedia.com/" target="_blank" rel="noopener noreferrer">Simpler Media Group</a>, which also produces <a href="https://www.cmswire.com/" target="_blank" rel="noopener noreferrer">CMSWire</a>, the leading community of <a href="https://www.cmswire.com/customer-experience/" target="_blank" rel="noopener noreferrer">digital customer experience professionals</a>, and <a href="https://www.reworked.co/" target="_blank" rel="noopener noreferrer">Reworked</a>, the leading community of <a href="https://www.reworked.co/" target="_blank" rel="noopener noreferrer">employee experience and digital workplace professionals</a>. </p>

About VKTR

Editorial Channels

<p>Not a VKTR member? We serve AI users and leaders. Join us today — unlock member benefits and accelerate your career, all for free.</p>

Join the Community

Email address

Join us

Privacy

Terms

Contact

Sitemap

Advertising

AI for Business Research

Shop for research reports, market guides and more...

Contributor Guidelines

View the VKTR Editorial Calendar

The Wire

Explore VKTR

ChatGPT, Gemini or Grok? We Tested All 3 — Here’s What You Should Know

10 Top AI Certifications in Product Management

Why Composable Architectures Are the Key to Scaling Agentic AI

10 Top AI Certifications in Risk Management

Visit VKTR: Your guide to AI @ Work

Explore our Family of Brands

VKTR on Linkedin

VKTR on Bluesky

VKTR on X

VKTR on Facebook

About Us

Be a VKTR Contributor

VKTR Editorial Calendar

Enterprise AI product and funding news

Press Releases

VKTR Advertising

Contact Us

Explore the AI Disruption Channel

<p>Stay ahead of the curve with VKTR's comprehensive coverage of artificial intelligence disruption across industries. From breakthrough technologies reshaping business operations to regulatory developments impacting AI adoption, we deliver in-depth analysis of how AI is transforming everything from healthcare and finance to manufacturing and creative industries. </p><p>Explore the latest AI news, startup innovations, corporate AI strategies and expert insights on the technologies driving digital transformation. Whether you're a business leader, tech professional or AI enthusiast, discover how artificial intelligence disruption is creating new opportunities and challenges in today's rapidly evolving landscape.</p>

AI Market

AI Disruption

10 Best Deep Learning Courses & Certifications

AI's Trojan Horse: Are We Automating Medical Education or Lobotomizing It?

14 Top Prompt Engineering Certifications

Cisco, NVIDIA & VAST Data Launch Validated 'AI Factory' to Accelerate Agentic AI & RAG

States vs. Washington: Who Regulates AI Now?

Is Your Board Ready for AI? Questions Every CX Leader Must Answer

Anthropic Raises $13B Series F at $183B Post-Money; ICONIQ Leads the Round

OpenAI Buys Statsig for $1.1B in All-Stock Deal; Founder Vijaye Raji Named CTO of Applications

xAI vs Mistral vs Meta: Who Has the Strongest AI Moat?

Explore the AI Market Channel

<p>Navigate the rapidly expanding artificial intelligence market with VKTR's comprehensive coverage of corporate strategies, product launches and investment activity shaping the AI industry. Track major acquisitions and mergers, new AI product releases, strategic partnerships and more from tech giants and emerging startups alike. </p><p>From Google's AI developments and Microsoft's strategic moves to breakthrough funding rounds and market-shifting announcements, we deliver comprehensive analysis of the business developments driving AI market evolution. Get insights on company valuations, competitive positioning and the corporate decisions influencing artificial intelligence adoption across industries. Essential intelligence for professionals tracking the AI market landscape.<br></p><div><br></div>

‘AI Psychosis’ Is Real, Experts Say — and It’s Getting Worse

Google Integrates DeepMind Model for Enhanced Gemini Image Editing

New Cloudflare Tools Protect Enterprises From AI Threats

Everyone’s Talking About the AI Bubble — Here’s What’s Really Going On

Anthropic and DOE Unveil AI Nuclear Safeguards Classifier With 96% Accuracy

Explore the AI News Channel

VKTR brings you the ongoing news driving the AI market, including the product releases, partnerships, research, acquisitions and fundings.

AI News

n8n Launches AI Agent Tool to Simplify Multi-Agent Orchestration

LambdaTest Launches First AI Agent Testing Platform 

8x8 Launches AI-Powered Campaign Featuring Contact Center and CX Leaders

Explore the AI Platforms Channel

VKTR brings you the emerging AI products that users are adopting to keep pace with innovation, including LLMs, machine learning tools, conversational chatbots and AIaaS.

AI Platforms

Why AI Agents Are the New Power Players in Online Shopping and Loyalty

OpenAI Forgot the Golden Rule of CX: Don’t Yank Away What Customers Love

Inside Hugging Face’s Strategic Shift: APIs, Safety & Surviving the AI Platform Wars

Best Free AI Tools in 2025: Top Picks for Writing, Design, Productivity and More

Leaked Files Reveal OpenAI's Secret Plan to Release Open-Source AI Model

Explore the AI Ethics, Law & Risk Channel

VKTR brings you the best thinking on how companies, governments, higher education and nonprofits believe we should responsibly develop and use AI.&nbsp;

AI Ethics, Law & Risk

When Copilots Fail: The Risks of Overreliance on AI

Why Ignorance Might Be the Most Valuable Skill of the AI Era

Fundamentals of a Responsible AI Framework

The New Gatekeepers: When AI Agents Decide Who Gets In

How Real Is AI Washing? 4 Companies — and 1 Rock Band — Caught Faking It

AI in the Real World: What’s Changing at Work, Online and at Home

Meet Lil Miquela, the Face of the AI Influencer Marketing Takeover

Explore the AI Technology Channel

VKTR brings you the technology that fuels AI, including large language models (LLMs), machine learning (ML), deep learning (DL) and natural language processing (NLP).

AI Technology

Survive the AI Takeover of Search — 5 Moves Every Brand Must Make

The AI Revolution, Part 6: Top AI Risk Management Strategies for Enterprise Leaders

Prompt Engineering and Its Vital Role in AI-Driven Marketing

How AI Fights $103 Billion in Retail Returns Fraud: Predictive & Generative Solutions

Explore the AI Upskilling Channel

VKTR brings you the AI courses, certifications, insights and interviews to develop your career.&nbsp;&nbsp;

AI Upskilling

From Control to Collaboration: Rethinking How We Align With Agentic AI

Can AI Transcend Our Universe? Training Machines on Alternate Realities

Overwhelmed By AI? How to Make AI Training Practical & Impactful

‘Mother AI’ Could Be Humanity’s Last Hope, Says Godfather of AI

AI in Employee Experience: The Quiet Revolution Reshaping the Workplace

How to Tell If Your Company Is Truly Data-Driven — and What to Do If It’s Not

Explore the AI in Customer Experience Channel

VKTR brings you insights on the growing role of AI in customer experience (CX) — including customer service, customer support, contact centers, digital experience (DX), customer data platforms (CDPs) and voice of the customer (VoC).&nbsp;

We teamed up with Kristen Bell, the NiCEst person on earth, to train our AI.&nbsp;&nbsp;<br>The result? Smarter service that’s seamless, connected, and surprisingly human. That’s how you create a NiCEr world.

Kristen Bell is Creating a NiCEr World

Channel Sponsored By:

AI in Customer Experience (CX)

Voice of the Customer Needs a Reset: Enter AI

9 AI Chatbot Platforms You Should Consider for 2025

Tale of Two Countries: US vs. Japan in Customer Experience and AI

Cognitive Debt in CX: How AI May Be Quietly Steering Your Customers

Why Generative AI Chatbots Need a New Playbook for Analytics

Can AI Flip the Switch From Reactive to Proactive Web Management?

Agentic AI in Contact Centers: The Next Big Shift in Customer Experience

How Century-Old Indian Brands Are Winning with AR, AI and Immersive Experiences

AI in Customer Experience

Explore the AI in Digital Workplace Channel

VKTR brings you insights on the growing role of AI in the digital workplace (DW) — including remote work and hybrid work — and how companies design and manage the critical balance of people, processes and technology.

AI in Digital Workplace

If AI Is Your Best Friend at Work, It Might Be Tanking Your Social Capital

The Hidden Dangers of Workplace AI Personalization

The End of Job Boards? How AI Recruiting Is Changing the Game

Cologix Secures $525M for AI & Cloud Data Center Growth

AI Agents Are Part of Your Workforce. Treat Them That Way

Real-Time Processing Outperforms AI When Milliseconds Matter

The Double-Edged Sword of Using AI in Meetings

View all

AI Can Improve Project Management or Cause Chaos. The Choice Is Yours

View All Topics

Channels

Explore Research Reports

This report, supported by NiCE, outlines how to take GenAI from experimental to essential—connecting use cases to impact across agent workflows, customer touchpoints and enterprise goals.

Get Better at ROI Projections for GenAI in Customer Service

For enterprise leaders building AI strategy into customer operations, task automation isn’t enough. This report, sponsored by NiCE, details how to structure CX automation around outcomes—with scalable orchestration, embedded copilots and data models that span platforms.

AI That Automates Outcomes - Not Just Interactions

How today’s top performers use AI for better customer experiences.

Unlocking the Potential of Artificial Intelligence in Digital Customer Experience

This companion piece to Reworked's annual State of the Digital Workplace report focuses exclusively on AI and machine learning.

Artificial Intelligence and The Digital Workplace: Altering the Future of Work

Research Reports

Explore White Papers

This white paper dives into how AI is helping retail teams cut through the clutter, reduce manual work and make faster, smarter decisions — across customer experience, employee support and operations.

Digital Workplace

Five Ways Retailers Can Leverage AI With Immediate Impact

In this white paper from Glean, learn how leading banks, insurers and credit unions are using AI to modernize operations, sharpen decision-making and deliver standout experiences.

AI in Financial Services: Big Potential, Bigger Payouts

If your AI stops at answering, and your team’s still stuck doing the rest, this is the resource for you. Download the white paper to explore how Glean's Agents evolved from simple responders to workflow-driving collaborators, built for scale.

How to Put AI Agents to Work – at Work

White Papers

The Automation Playbook from NiCE is your new game plan. Packed with 10 proven plays, it shows how to fix the real stuff—like fragmented workflows, overwhelmed agents and CX journeys that fall apart across channels.

The Automation Playbook for Overwhelmed CX Teams

Download Coveo’s ebook to explore the solutions that can help you navigate the complexities of implementing GenAI, allowing your organization to fully capitalize on its potential.

How to Meet Your GenAI Goals While Mitigating the Risks

Download Coveo's ebook to discover how this cutting-edge technology revolutionizes digital self-service.

Your Blueprint to Generative Answering in Digital Self-Service, Building Next-Gen Experiences

View All

Research

Explore Webinars

Learn how leading organizations are using AI‑driven tools to publish faster, personalize smarter and stay secure.

(UTC-07:00) Pacific Time (Los Angeles)

2025-09-25T09:00:00Z

Online

CMS Briefing: A Live Look at What’s Next in AI-Driven Platforms

Learn how to cut through the noise, activate Agentforce and build a Salesforce AI strategy that actually delivers.

2025-08-19T08:00:00Z

Ready or Not: How Data-First Organizations Are Unlocking Agentforce Potential

Don’t let rising demand burn out your team. See how to build a smarter, more resilient support org.

2025-07-29T09:00:00Z

AI in Customer Service: Faster Resolutions, Happier Customers

Webinars

Explore Conferences

<p>We are delighted to invite you all to “The 2nd Global Insight Conference on Artificial Intelligence (GICAI)” The GICAI 2025 strives to provide a unique theme "Unleashing the latest trends in Artificial Intelligence (AI)".&nbsp; It’s a hybrid event, you can participate in-person in Barcelona or virtually via Zoom.</p><p>This event includes a number of concurrent sessions and panel discussions. For students, scholars, and business researchers, it offers an amazing value due to its great quality and affordable price. Nowadays, the use of artificial intelligence (AI) is widespread. For many years, it appeared that the dream of building intelligent machines that can motivate and conquer just like people would always remain a pipe dream. Nevertheless, today, artificial intelligence is present in the websites we visit daily and the smartphones we use on a daily basis, even for home appliances. This includes keynote sermons from invited speakers, academic visits, and presentations of peer-reviewed papers. Delegates can have the opportunity to build worthwhile or research relationships and find international acquaintances for future alliances through face-to-face interactions.</p>

(UTC+02:00) Central European Time (Paris)

2025-09-08T08:45:00Z

Barcelona, Spain and Virtual

The 2nd Global Insight Conference on Artificial Intelligence Barcelona 2025

<p>
    Genesys Xperience 2025 is scheduled for September 8–10, 2025, at the <a href="https://www.marriott.com/en-us/hotels/bnago-gaylord-opryland-resort-and-convention-center/overview/" title=" Gaylord Opryland Resort &amp;amp; Convention Center in Nashville, Tenn" target="_blank" rel="noopener noreferrer">Gaylord Opryland Resort &amp; Convention Center in Nashville, Tenn</a>. The event offers both in-person and virtual attendance options for global professionals focused on customer experience and AI strategy.
  </p>
  <p>
    The agenda includes more than 100 sessions, featuring keynotes, technical workshops and practitioner-led discussions. Topics will center on AI-driven experience orchestration, digital transformation in CX, customer journey analytics and workforce engagement optimization.
  </p>

  <h3>Themes at Genesys Xperience 2025</h3>
  <ul>
    <li><strong>AI-Powered Experience Orchestration:</strong> Implementation of <a href="https://www.cmswire.com/customer-experience/the-new-cx-blueprint-ai-precision-meets-human-connection/" title="AI to improve CX workflows and personalize engagement" target="_blank" rel="noopener noreferrer">AI to improve CX workflows and personalize engagement</a> at scale.</li>
    <li><strong>Customer Journey Management:</strong> Techniques for visualizing and <a href="https://www.cmswire.com/customer-experience/customer-journey-chaos-why-were-still-making-customers-suffer/" title="optimizing customer paths across digital and human touchpoints" target="_blank" rel="noopener noreferrer">optimizing customer paths across digital and human touchpoints</a>.</li>
    <li><strong>Workforce Engagement:</strong> Tools and strategies to <a href="https://www.cmswire.com/contact-center/sanity-check-your-contact-center-agents-not-just-your-algorithms/" title="support agent performance" target="_blank" rel="noopener noreferrer">support agent performance</a>, quality assurance and satisfaction.</li>
    <li><strong>Digital Channel Integration:</strong> Unified support for voice, messaging, and social channels across <a href="https://www.cmswire.com/contact-center/ais-transformative-role-in-customer-support-and-service/" title="customer service" target="_blank" rel="noopener noreferrer">customer service</a> teams.</li>
    <li><strong>Security and Compliance:</strong> Best practices to meet regulatory requirements and ensure data protection across CX systems.</li>
  </ul>

  <h3>Who Should Attend Genesys Xperience 2025</h3>
  <ul>
    <li>Customer experience leaders improving service delivery through AI and orchestration</li>
    <li>Contact center managers responsible for agent performance and customer satisfaction</li>
    <li>IT professionals integrating CX platforms into enterprise infrastructure</li>
    <li>Business analysts tracking journey data to inform service improvements</li>
  </ul>

  <h3>Genesys Product Portfolio</h3>
  <ul>
    <li><strong>Genesys Cloud CX:</strong> A scalable cloud contact center platform supporting voice, chat, email and social channels with AI-powered routing and reporting.</li>
    <li><strong>Genesys Cloud EX:</strong> Workforce engagement tools for coaching, quality assurance and performance tracking within CX environments.</li>
    <li><strong>AppFoundry Marketplace:</strong> A curated marketplace of pre-integrated apps, extensions and services to enhance Genesys Cloud functionality.</li>
    <li><strong>AI and Automation Tools:</strong> Features supporting predictive engagement, natural language bots, intelligent routing and workflow automation.</li>
    <li><strong>Customer Journey Analytics:</strong> Tools to measure, visualize and optimize cross-channel customer behavior and satisfaction metrics.</li>
  </ul>

  <h3>Event Sponsors</h3>
  <ul>
    <li>Amazon Web Services (AWS)</li>
    <li>Salesforce</li>
    <li>Deloitte</li>
    <li>Accenture</li>
    <li>Mitel</li>
    <li>Swisscom</li>
    <li>T-Systems</li>
    <li>Atruvia</li>
    <li>ATIP</li>
    <li>DIA</li>
  </ul>

(UTC-05:00) Central Time (Chicago)

2025-09-08T10:00:00Z

Nashville, Tenn.

Genesys Xperience Nashville 2025

<p>BoxWorks 2025 will take place from September 10–12, 2025, at the <a href="https://www.marriott.com/en-us/hotels/sfodt-san-francisco-marriott-marquis/overview/" title="San Francisco Marriott Marquis" target="_blank" rel="noopener noreferrer">San Francisco Marriott Marquis</a>. The event will also offer virtual participation for those unable to attend in person. It focuses on how artificial intelligence is transforming content management, with an emphasis on improving data structure, automation, and enterprise-grade security.</p>
  <p>The agenda includes executive keynotes, breakout sessions, customer case studies, and partner-led discussions. Technical professionals can also participate in Box Master Classes on September 12, offering in-depth training and demos across administration, development, and AI-enhanced workflows within the Box platform.</p>

  <h3>BoxWorks 2025 Themes</h3>
  <ul>
    <li><strong>AI Integration in Content Management:</strong> Exploring use cases for <a href="https://www.reworked.co/digital-workplace/ais-transformation-of-workflow-automation-current-trends-and-applications/" title="AI in structuring unstructured content and automating workflows" target="_blank" rel="noopener noreferrer">AI in structuring unstructured content and automating workflows</a>. Relevant for IT leaders and data strategists.</li>
    <li><strong>Product Innovations:</strong> Showcasing new Box features in intelligent content management. Designed for product managers and platform architects.</li>
    <li><strong>Customer Case Studies:</strong> <a href="https://www.reworked.co/digital-workplace/box-is-building-its-ai-agent-vision-one-llm-integration-at-a-time/" title="Real-world applications of Box technology" target="_blank" rel="noopener noreferrer">Real-world applications of Box technology</a>. Useful for enterprise transformation and operations professionals.</li>
    <li><strong>Collaboration and Governance:</strong> Strategies for enabling secure <a href="https://www.reworked.co/digital-workplace/box-debuts-visual-collaboration-tool-adobe-studies-impact-of-ongoing-resignations-more-news/" title="collaboration" target="_blank" rel="noopener noreferrer">collaboration</a> across regulated industries. Relevant for compliance officers and legal teams.</li>
    <li><strong>Technical Enablement:</strong> Master Classes focused on deploying and optimizing Box services. Targeted at developers, administrators, and system integrators.</li>
  </ul>

  <h3>Who Should Attend&nbsp;BoxWorks 2025</h3>
  <ul>
    <li><strong>Chief Information Officers (CIOs):</strong> Evaluating AI-driven content platforms for digital transformation.</li>
    <li><strong>IT Managers and Directors:</strong> Responsible for enterprise content architecture and data lifecycle management.</li>
    <li><strong>Developers and Technical Leads:</strong> Implementing Box APIs and integration into internal tools and workflows.</li>
    <li><strong>Business and Digital Strategy Leaders:</strong> Seeking content-centric innovation and scalable collaboration models.</li>
  </ul>

  <h3>Box Product Portfolio</h3>
  <ul>
    <li><strong>Box Content Cloud:</strong> A secure platform for cloud-based file storage, content collaboration, and lifecycle management across enterprise environments.</li>
    <li><strong>Box Shield:</strong> Provides advanced content classification, anomaly detection, and security controls to mitigate insider threats and data leakage.</li>
    <li><strong>Box Relay:</strong> Enables users to build and automate content-centric workflows with no-code and low-code tools.</li>
    <li><strong>Box Governance:</strong> Supports legal holds, retention policies, and defensible deletion for compliance and records management.</li>
    <li><strong>Box Sign:</strong> Integrated electronic signature capabilities that meet legal and regulatory standards without leaving the Box platform.</li>
    <li><strong>Box Platform:</strong> APIs and SDKs for custom application development, allowing enterprises to extend Box services into proprietary systems.</li>
  </ul>

  <h3>BoxWorks 2025 Sponsors</h3>
  <ul>
    <li><strong>Platinum Sponsors:</strong> Zoom, Adobe, Amazon Web Services</li>
    <li><strong>Gold Sponsors:</strong> VersaFile</li>
    <li><strong>Silver Sponsors:</strong> Intercom, Sbigrowth, Sparkgrid Software</li>
  </ul>

2025-09-10T09:00:00Z

San Francisco

BoxWorks San Francisco 2025

Conferences

Events

VKTR.com

Articles Tagged "Customer Experience Strategy"