Brooke Sellas

Brooke Sellas is an award-winning digital marketing strategist with over 15 years of experience transforming how brands connect with customers online. As the CEO and founder of B Squared Media, a boutique social media and customer care agency, she has led her team to partner with top-tier brands like Brother International, Miele, and BCU to create cutting-edge social customer care strategies.

Brooke’s thought leadership is solidified through her acclaimed book, Conversations That Connect (2022), which has set a new benchmark for authentic digital interactions. Beyond her role as a CEO, Brooke is an educator, teaching two digital marketing courses at the University of California, Irvine.

She also shares her knowledge through frequent speaking engagements at industry conferences, including Social Media Marketing World, and was recognized as a Top 100 Customer Marketing & Advocacy Strategist by Braze in 2024.

Her insights on digital customer experience have been published across multiple platforms, including MarketingProfs, and she has been quoted in high-profile outlets such as Forbes and Adweek.

Brooke is a trusted voice on topics like social media customer service, conversational marketing, and customer experience management.

When she's not helping brands elevate their digital presence, Brooke enjoys life in New Jersey and spends her free time at the barn (horseback riding) or in the Pilates studio. Stay connected with her on LinkedIn, and through her agency’s website, B Squared Media.