Feature
Digital Marketing
Optimizing the Customer Journey for the Game of Life
Patrick Tripp brings 17 years of experience in the technology, consulting and marketing industries to his role as vice president of product strategy for the Convergent Marketing Platform at RedPoint Global. Previously, Patrick was in charge of email and cross-channel marketing strategy at Adobe. Before that, he led real-time marketing solutions strategy at Neolane, which was acquired by Adobe in 2013. He also worked in product marketing for next best action solutions at Pegasystems and spent several years in research and product management at Forrester Research. He has also worked in the travel and financial services industries. Patrick has an MBA from Boston University with a concentration in marketing.