Latest Digital Marketing Articles(Page 12)

6 Steps to Lay the Foundation for AI in Marketing

3 Misconceptions About AI in Marketing

Marketers: Don't Fit Your Strategy to AI, Fit AI to Your Strategy

Elements of an Effective Marketing Newsletter

Does Your Organization Need a Director of Personalization?

Beyond the Campaign: Times They Are A-Changing for CMOs

AI Frontiers: Fascinating, Fake and Terrifying Content

How Bringing Machine Learning Into Marketing Improves Business Results

Cutting Through AI Marketing Hype: It's About Machine Learning

True Marketing Personalization Takes Talent, Technology and Empathy

3 Challenges of Personalization at Scale

The AI and Machine Learning Revolution Is Coming for Content Marketing

How Marketers Can Use Regressions for Better Machine Learning Initiatives

When Marketing Personalization Becomes Too Intrusive

Dimension Reduction: Preparing Marketing Data For Efficient Machine Learning

Sentiment Analysis in Marketing: What Are You Waiting For?

Ethical Practices in a Data-Driven B2B World

'Spray & Pray' Must Go Away: Why Marketing Needs to Get Surgical

Establishing AI Ethics in Marketing

How SMBs Can Successfully Adopt Chatbots, AI and IoT Marketing

Manage the Machines or They Will Manage You

An Introduction to AI for B2B Marketers

Does Marketing Really Need All the Shiny Bells and Whistles?

Dear [NAME]: We’re All About Personalization

How AI is Transforming Copywriting

What Marketers Learned in 2018

How AI is Optimizing Trade Show Costs