Justin Racine, 2025 Contributor of the Year

Justin Racine is Chief Digital Officer at Geriatric Medical & Surgical Supply, focused on building digital technology that elevates customer experiences through AI, design and unified processes.  Previous to that he was AVP, Commerce Strategy at Perficient, a global digital consulting firm where he drove digital commerce strategies that assisted Fortune 500 brands to achieve and exceed business goals through commerce-enabled technologies. Justin has more than 16 years of experience in ecommerce, customer-focused experiences and branding strategy. In addition, Justin has been published in Forbes, Digital Commerce360 and Henry Stewart’s Journal of Brand Strategy. Justin is also a four time recipient of CMSWire’s Contributor of the year, where he has a monthly column that details relatable real-life experiences and how they apply to exceptional customer experience opportunities for brands.