Editorial
Customer Experience
How Generative AI in Customer Experience Is Reshaping the Landscape
As the SVP, Customer Experience at Rightpoint, Tom Quish is responsible for defining and driving CX Offerings go-to-market and thought leadership, as well as supporting clients directly with their CX ambitions. Over his 25-plus years in the industry, he has balanced his time between Brand and Experience Design for a variety of clients across OEM, CPG, Retail and Professional Services industries. Tom also teaches a course on Human Centered Interaction Design at the Segal Design Institute within Northwestern University's McCormick School of Engineering.